In the world of independent bookstores few stories are as inspiring as that of Aspen Pinkerton, the driving force behind Aspen Book Company. Founded by Jacob and Ashleigh Pinkerton, this bookstore is more than just a place to buy books—it’s a testament to the power of passion, resilience, and community. From its humble beginnings in Tucson, Arizona, to its relaunch in Denver, Colorado, Aspen Book Company has become a beloved destination for book lovers.
This article delves into the journey of Aspen Pinkerton, the evolution of Aspen Book Company, and how this small business is making a big impact in the literary world. Whether you’re a book enthusiast, an aspiring entrepreneur, or simply curious about their story, this guide offers a glimpse into the heart and soul of Aspen Pinkerton.
The Beginnings of Aspen Pinkerton
The story of Aspen Pinkerton begins with Jacob and Ashleigh Pinkerton, a couple with a shared love for books and a dream of creating a space where literature could thrive. In 2017, they founded Pinkerton Collective in Tucson, Arizona, laying the foundation for what would later become Aspen Book Company.
Their vision was simple yet powerful: to build a bookstore that not only sold books but also fostered a sense of community. With hard work and dedication, they turned their dream into reality, creating a haven for readers and writers alike.
The Move to Colorado Springs
In pursuit of new opportunities, Jacob and Ashleigh moved their bookstore to Colorado Springs, Colorado. This marked a new chapter in their journey, as they continued to grow their business and connect with the local community.
During their time in Colorado Springs, Aspen Book Company became a hub for book signings, author events, and literary discussions. The Pinkertons’ commitment to creating a welcoming space for book lovers earned them a loyal following and solidified their reputation as passionate advocates for literature.
A New Chapter in Denver
At the end of 2022, Jacob was offered a consulting opportunity with another book business in the Denver area. This led the Pinkertons to close their operations in Colorado Springs and relocate to Denver. After 18 months of consulting, Jacob and Ashleigh decided to relaunch their bookstore under the new name Aspen Book Company in August 2024.
The relaunch marked a fresh start for Aspen Pinkerton, with a renewed focus on community engagement and literary excellence. Today, Aspen Book Company continues to thrive as a beloved destination for book lovers in Denver.
The Mission of Aspen Book Company
At its core, Aspen Book Company is more than just a bookstore—it’s a community space where people can come together to celebrate the joy of reading. Jacob and Ashleigh Pinkerton are committed to curating a diverse selection of books, hosting engaging events, and supporting local authors.
Their mission is to create a welcoming environment where everyone, from avid readers to casual browsers, feels at home. By prioritizing community and connection, Aspen Book Company has become a cornerstone of Denver’s literary scene.
Why Independent Bookstores Matter
In an age of online shopping and digital books, independent bookstores like Aspen Book Company play a vital role in preserving the culture of reading. These stores offer a personalized experience that big-box retailers and e-commerce platforms simply can’t match.
Independent bookstores also serve as community hubs, hosting events, book clubs, and workshops that bring people together. By supporting local businesses like Aspen Book Company, customers contribute to the vitality of their communities and help keep the love of literature alive.
The Impact of Aspen Pinkerton
The story of Aspen Pinkerton is one of passion, perseverance, and community. Through their dedication to books and their commitment to creating a welcoming space, Jacob and Ashleigh Pinkerton have made a lasting impact on the literary world.
Aspen Book Company is more than just a bookstore—it’s a testament to the power of dreams and the importance of community. Whether you’re a book lover or an aspiring entrepreneur, the story of Aspen Pinkerton is sure to inspire.
Relevant Information Table
| Aspect | Details |
| Founding Year | 2017 (as Pinkerton Collective) |
| Founders | Jacob and Ashleigh Pinkerton |
| Original Location | Tucson, Arizona |
| Relocation | Moved to Colorado Springs, then Denver |
| Relaunch | August 2024 (as Aspen Book Company) |
| Mission | To create a community-focused bookstore that celebrates literature. |
| Key Offerings | Diverse book selection, author events, community engagement. |
Conclusion
The journey of Aspen Pinkerton and Aspen Book Company is a shining example of how passion and perseverance can create something truly special. From its beginnings in Tucson to its relaunch in Denver, Aspen Book Company has become a beloved destination for book lovers and a cornerstone of the literary community.
By prioritizing community, connection, and the joy of reading, Jacob and Ashleigh Pinkerton have built more than just a bookstore—they’ve created a legacy. Whether you’re a book enthusiast or an aspiring entrepreneur, the story of Aspen Pinkerton is a reminder that with hard work and dedication, anything is possible.
FAQs
1. Who founded Aspen Book Company?
Aspen Book Company was founded by Jacob and Ashleigh Pinkerton in 2017.
2. Where is Aspen Book Company located?
The bookstore is located in Denver, Colorado, after relocating from Colorado Springs.
3. What is the mission of Aspen Book Company?
To create a community-focused bookstore that celebrates literature and fosters connection.
4. Why are independent bookstores important?
They offer personalized experiences, support local authors, and serve as community hubs.
5. When was Aspen Book Company relaunched?
The bookstore was relaunched in August 2024 under its current name.
6. What makes Aspen Book Company unique?
Its focus on community engagement, diverse book selection and welcoming atmosphere.
